Our kitty had been gone over 2 weeks, and when I took our dog to the vet, I noticed all these posters hanging that had the exact same appearance. I checked out the website and was thrilled to see this service!! It was cathartic knowing I was able to be so proactive in finding our cat. The website also gave me some very helpful hints, and I believe it was their suggestions that brought our kitty home the same night I registered her on Lostmykitty! Fantastic service! Hope more people find out about this and use it. Thank you so much!!